Since we are so interested in talking about Instagram in our SPE panel I thought this was pretty interesting. Om Malik considers Instagram to be “all soul and emotion.” That seems like a bit much for an app that puts pretty filters over images but I guess for some this is the truth. I don’t use Instagram so I can’t speak much about it but I think this is an interesting perspective when it comes to photography and how the social media aspect is changing its uses. Now simply documenting a recently cleaned room with a filter reminiscent of a tilt shift opens up a door to “understand how they see the world.”

Is this a stretch?

Read the article and decide for yourself.